Lanyards: Everything You Need to Know

Oct 11, 2025

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

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How to Protect Your Business From Hackers

Aug 20, 2025

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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5 Fail-Proof Ideas for Your Business Instagram

Jul 29, 2025

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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Using Customer Profiles to Find the Perfect Promo Products

Jul 22, 2025

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone…" If a company served everyone, it would be impossible to build a succ...

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How One Hour Can Determine Your Success

Jun 1, 2025

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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5 Ways to Boost Employee Morale

Feb 23, 2025

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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How Promo Products Can Make a Lasting Impression

Feb 16, 2025

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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Your Product Decorating Questions Answered

Jan 11, 2025

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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The Secrets to Attracting Ideal Customers

Dec 28, 2024

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

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5 Tips for Boosting Social Media Engagement

Oct 24, 2024

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

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Graphic Design Terms Everyone Should Know

Aug 5, 2024

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

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Customer Experience + Branding: The Relationship Goals of Marketing

Jul 7, 2024

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

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Decoration Methods, Simplified: Part II

Jun 1, 2024

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...

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How to Put Together an Onboarding Kit

May 25, 2024

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

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3 Things Every Busy Professional Needs

Mar 6, 2024

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

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6 Reasons You Need a Company Store

Dec 23, 2023

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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What Millennials Want (And How to Work With Them)

Dec 1, 2023

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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How to Choose Uniforms the Whole Team Will Love

Sep 11, 2023

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

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5 Invaluable Marketing Books to Help Grow Your Brand

Apr 9, 2023

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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6 Benefits of Customer Loyalty Programs

Mar 19, 2023

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

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The Power of Promo: Why People Love Freebies

Jan 7, 2023

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

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How to Make Rush Orders Less Stressful

Oct 9, 2022

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

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How Promo Products Can Tell Your Brand's Story

Sep 17, 2022

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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How to Work Smarter, Not Harder

Aug 18, 2022

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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Corporate Social Responsibility and the Beauty of Giving Back

May 22, 2022

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

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Why You Need Promotional Products

Apr 29, 2022

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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6 Books That Every Business Owner Should Read

Apr 14, 2022

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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How to be an Empathetic Leader and Still Get the Job Done

Feb 22, 2022

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

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How to Manage the Workload of a Leader

Feb 15, 2022

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

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8 Graphic Design Mistakes to Avoid

Jan 1, 2022

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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Why You Should Be Having More Fun at Work

Dec 25, 2021

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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The History of Promotional Products

Sep 1, 2021

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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The Power of Perceived Value

Jun 27, 2021

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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The Best Apps For Organization

Jun 20, 2021

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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6 Things You're Missing out on by Not Using Promotional Products

Jun 5, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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6 Tips on Professionally Reaching New Heights in 2020

May 14, 2021

Can you believe 2020 is here? We can't either! With the new decade beginning, it's important to take baby steps that will eventually help you reach your professional goals this year. Whether you ho...

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Generation Z vs. Millennials: What’s the Difference?

Apr 15, 2021

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

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Product Safety: What You Need to Know

Mar 10, 2021

No matter what they're purchasing, no one wants their products to be unsafe – it's a no-brainer! In the United States, there are several different product safety regulations that promotional ...

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5 Healthy Tips for Business Trips

Feb 10, 2021

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

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Branding 101: What Makes a Brand Powerful

May 12, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Branding 101: Let’s Talk Logos

Apr 28, 2020

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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Your Guide to Promotional Shirts

Apr 6, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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6 Helpful Tips to Address Unhappy Customers

Mar 15, 2020

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

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Why You Should Buy USA-Made

Feb 29, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...

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Advice for Getting the Most Out of a Business Trip

Feb 15, 2020

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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Graphic Design Terms Everyone Should Know

Feb 1, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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